Tag Archives: Advertising

Acquiring contact data for a direct marketing campaign

By Neil Cavanagh

Direct marketing can be a great way of targeting new prospects or to tell customers about new features to the services or products that your company provides, but to begin you need to build a list of those prospects that you wish to target.

How to Advertise a Home-based Business

Advertising is the key to success for any business. Home-based businesses, in particular, require effective advertisement if they are looking to become successful. Although most businesses are usually located in commercial areas, businesses based at home operate from residential areas where traffic is minimal. Since passers-by are few and far between, home-based businesses require smart advertisement in order to inform the market about the kind of services or products they offer. Following are a few such strategies that can help your home-based business achieve the best results.

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